Obesity, Trans Fat, and Sugar: The Impact of Ancel Keys | FEAT. Coach Jordan Riding


According to some statistics, over 70% of American adults are either overweight or obese. In 2018, according to the US Census Bureau, an estimated 253,768,092 American adults, 18 years or older, reportedly lived in the United States or Puerto Rico. If the aforementioned stats are true, potentially 177,637,664 people could be considered overweight. That's astonishing.

Ancel Keys was influential in the proliferation of BMI in the medical industry, publishing the "Indices of Relative Weight and Obesity" in a July 1972 edition of the Journal of Chronic Diseases. This led to the widespread adoption of BMI as a health metric. Ironically enough, Ancel Keys also played a pivotal role in advising how Americans chose to eat for decades, leading to the dysfunctional relationship many of us have with food today. By demonizing food with natural fats, while providing unhealthy alternative foods filled with trans fats and sugar, the food and medical industries, intentionally or unintentionally, paved the way for the problems of obesity that we experience today. 

In episode 72 of the Wolf and Bull, coach Jordan Riding joins us to discuss his company Steel Body Fitness, his experiences with the health industry, and whether there has been an intentional collective effort to curb the image of food and health within the United States. Join us in this fascinating episode as we discuss whether there's been a collective "conspiracy" against natural foods and attainable health.

Coach Jordan Riding is the founder of Steel Body Fitness and the Mind Body Spirit Academy. He's a husband and father and has a Bachelor's degree in Kinesiology with a minor in Psychology. He's an ACE-certified personal trainer and certified nutrition coach by Precision Nutrition.

Steel Body Fitnesses "helps save thousands of men and women from a misleading and potentially harmful diet and fitness industry." If you're interested in learning more about Jordan's company, goals, work, and services, you can find him at steelbodyfitnessllc.com. Additionally, you can also find excellent content as well as health and fitness guidance from his Instagram account (@coachjordanriding) as well as his Facebook group

You can also find additional content from Coach Jordan Riding here

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Leadership, Censorship, and Rules to Live By | FEAT. Sheriff Lamb

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Disturbing Fairy Tales from The Brothers Grimm | FEAT. The Sloth | Part Two